{"id":20353,"date":"2016-01-05T09:00:59","date_gmt":"2016-01-05T09:00:59","guid":{"rendered":"https:\/\/staging.sundaysky.com\/news\/sundaysky-announces-500-million-smartvideos-generated-and-viewed-in-real-time-since-2011\/"},"modified":"2025-02-11T22:46:42","modified_gmt":"2025-02-11T22:46:42","slug":"sundaysky-announces-500-million-smartvideos-generated-and-viewed-in-real-time-since-2011","status":"publish","type":"news","link":"https:\/\/staging.sundaysky.com\/jp\/news\/sundaysky-announces-500-million-smartvideos-generated-and-viewed-in-real-time-since-2011\/","title":{"rendered":"SundaySky Announces 500 Million SmartVideos Generated and Viewed in Real Time Since 2011"},"content":{"rendered":"<p>NEW YORK \u2013 SundaySky, powering personalized video engagement for leading brands, today announced that more than 500 million SmartVideos have been generated in real time by its platform since 2011. Currently, more than 1 million SmartVideos are delivered and proactively viewed by consumers daily on mobile, desktop and set-top devices. This achievement exemplifies SundaySky\u2019s vision of making personalized video the standard for how brands communicate with consumers.<\/p>\n<div><\/div>\n<\/p>\n<p>In Forrester Research\u2019s September 2014 <i>Executive Q&amp;A: How Personalized Video Works And What It Can Do For You<\/i>, analyst Jim Nail writes, \u201cWe believe that personalized video will command increasingly larger portions of advertising and marketing budgets due to its return on investment (ROI) improvement over traditional video content and other outbound methods of communication.\u201d<\/p>\n<div><\/div>\n<\/p>\n<p>The SundaySky <a href=\"https:\/\/staging.sundaysky.com\/smartvideo-platform\/\" target=\"_blank\" rel=\"noopener noreferrer\">SmartVideo platform<\/a> consistently delivers programs with levels of sophisticated personalization and unprecedented quality for customers in the telecommunications, e-commerce, travel, insurance, health care and financial services industries.<\/p>\n<div><\/div>\n<\/p>\n<p>The team continues to nurture relationships rooted in customer loyalty with leading enterprise brands in North America, including AT&amp;T, SundaySky\u2019s first customer. SundaySky\u2019s customer retention rate will exceed levels above 90 percent in 2015. As a result of this continued growth, SundaySky was ranked 10<sup>th<\/sup> on Deloitte\u2019s 2015 Israel Fast 50 winners list.<\/p>\n<p>\u201cThis 500 million SmartVideos mark is a testament of SundaySky\u2019s commitment to transforming the brand-customer relationship through personalized video and another step toward achieving our vision of a world where personalized video is recognized as the norm for brand-to-consumer communication,\u201d said Shmulik Weller, CEO and co-founder of SundaySky. \u201cThe company\u2019s growth mirrors the sophistication of our market and is fueled by the personalized, one-to-one communications that brands depend on to engage with their customers.\u201d<\/p>\n<p>&nbsp;<\/p>\n<p>The SmartVideo Platform has evolved from its initial intent to produce product videos and video bills, which mined product stockkeeping unit (SKU) feeds and individuals\u2019 social profiles as data sources, to creating deeply engaging pieces of content that leverage data from customer relationship management (CRM) systems, industry standard billing platforms, product catalogs and data management platforms (DMPs). Today, SundaySky supports differentiated use cases throughout the customer lifecycle, in various industries and across devices and applications.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Milestone reflects company\u2019s year-over-year expansion with new customers, markets and technologies in a rapidly evolving industry<\/p>\n","protected":false},"author":4,"featured_media":3204,"comment_status":"closed","ping_status":"open","template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"industry":[],"use_case":[],"blog-topic":[77],"class_list":["post-20353","news","type-news","status-publish","format-standard","has-post-thumbnail","hentry","blog-topic-platform"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>SundaySky Announces 500 Million SmartVideos Generated and Viewed in Real Time Since 2011 | SundaySky<\/title>\n<meta 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